About Tactiq
Tactiq is a rapidly growing SaaS startup based in Sydney. It’s an AI tool that transcribes meetings in real time and uses ChatGPT to summarize meetings.
The company handles a staggering volume of over 2 million meetings monthly and has more than 400K users. I personally use it in every meeting, especially in our recruitment interviews.
What We Do for Tactiq
I started working with Tactiq as a freelance writer and video host in 2022. However, as the team grew and raised new investments at the end of 2023, I built a content team to scale our content production.
When I started as a writer, I wrote four blog posts per month. I also produced two to four videos per month on YouTube.
Blog Posts
Nowadays, we have scaled our blog posts to 8 posts per month.
Our team’s work includes:
- Helping write an SEO-optimized content brief
- Write high-quality articles about remote meetings and the latest AI technologies
- Source on-brand and relevant images
- Upload articles on Webflow
Feel free to read the Tactiq blog if you want to learn more about the topics we write and our style.
Our Amazing People
We’ve got an amazing team that handles the entire cycle of content production.
- Celia Mesa – Our content manager ensures that all articles are on time and meet our content guidelines. She is also a designer and video editor. She creates featured images for the blog posts and edit videos on Descript.
- Stephanie Chan – She specializes in writing about Zoom, Google Meet, and Microsoft Team guides.
- Cassandra Dizon loves to write about AI tools, especially ChatGPT and Gemini.
- Vasilisa Anastasopoulou – Our Twitter savant who makes sure our Twitter account engages with like-minded individuals.
Platforms We Use
We love to use automation to make sure our workflows are efficient. Here are a few of the tools we use:
- Airtable – We use Airtable to organize the movements of blog posts and send data to Webflow.
- SurferSEO – Our writers use SurferSEO to help optimize the structure of the article and prioritize the keywords.
- Custom GPT – We use it to help edit the articles and make sure it is on brand.
We build clear guidelines and processes for everyone. Our team also helps improve the processes, including updating Airtable and Custom GPTs.
Our Results
Since we started working with Tactiq, the blog’s traffic has doubled. In total, we have written and published more than 100,000 words in the past eight months.
We’re so grateful that we’re able to work with Tactiq’s in-house marketing team and help them reach their goals of increasing sign ups to their Chrome extension through organic search.
Do you need a content team that you can trust? Book a call with Irene.
